Since going free back in February, PUBG: Battlegrounds’ parent firm claims it has attracted approximately 80,000 new players daily and average game user revenue has seen significant year-on-year growth (more than 20% yearly growth was noted by its first-half 2022 revenue report).
Last year, PUBG: Battlegrounds made the switch from paid-to-free-play mode, leading to brand partnerships including those with Assassin’s Creed. Krafton has seen their income increase; although exactly how much comes from either PUBG Mobile or New State Mobile remains unknown.
Financially speaking, publisher Relic Entertainment once more reiterated its dedication to Unknown Worlds’ new IP and The Callisto Protocol in their financial report. Furthermore, an exciting Korean fantasy tale entitled ‘The Bird that Drinks Tears’ by Lee Kang-yung would likely appeal to readers able to comprehend Korean.
Krafton subsidiary PUBG Studios created and distributed PUB G: Battlegrounds as its flagship game in PUBG Universe. Based upon modifications created by Brendan “PlayerUnknown” Greene for other games, PUB G: Battlegrounds allows up to 100 players parachute into an island to murder other players while evading death themselves while the safe area shrinks over time, forcing surviving individuals and teams into tighter spaces as play continues – the winner being determined as either Individual (or team). It marked Krafton’s inaugural venture into their inaugural Universe game PUBG Universe was initially developed, developed under Greene’s creative leadership.
As of 2021, PUBG: Battlegrounds had sold more than 75 million copies across PCs and game consoles – making it one of the seven best-selling video games ever! Since 2022, its primary game PUBG has become free, giving rise to even greater growth – 1 billion downloads globally with $8.42 billion mobile revenue making PUBG one of the highest grossing video games ever. Since 2022 the primary edition is free as well.